How to convert an image
- Drop your file(s) into the box above, or click to browse. JPG, PNG, and WebP are all supported as inputs.
- Pick the output format — choose JPG for photos, PNG for graphics with transparency, or WebP for the smallest web-ready files.
- Adjust the quality slider if you want a smaller file. Around 80% is the sweet spot for most images.
- Download the converted image. That's it — nothing is uploaded, so it's instant and private.
Which image format should you use?
Choosing the right format makes your images look sharp and load fast. Here's the short version:
- JPG / JPEG — Best for photographs and complex images with lots of colour. It produces small files but doesn't support transparency, and heavy compression can introduce visible artefacts.
- PNG — Best for logos, icons, screenshots, and anything that needs a transparent background or perfectly crisp edges. Files are larger because the compression is lossless.
- WebP — The modern all-rounder. It gives you transparency like PNG and file sizes smaller than JPG, and it's supported by every major browser. If you're optimising a website, WebP is usually the right call.
Why convert in your browser?
Most online converters upload your files to a remote server, process them there, and send them back. That's slow and means your images — which might be private photos, client work, or internal screenshots — pass through someone else's machine.
Toolrift does it differently. The conversion runs 100% locally using your browser's built-in Canvas engine. Nothing is uploaded, nothing is stored, and the tool keeps working even on a flaky connection. It's faster and genuinely private.
Frequently asked questions
Is this image converter really free?⌄
Yes. The Toolrift image converter is completely free with no sign-up, no watermarks, and no limit on how many images you convert. The conversion happens locally in your browser, so there are no upload or processing fees on our side to pass on.
Are my images uploaded to a server?⌄
No. Every conversion runs entirely inside your browser using the HTML Canvas API. Your files never leave your device and are never sent to Toolrift or any third party — which makes this safe for private photos, screenshots, client work, and confidential documents.
What's the difference between JPG, PNG, and WebP?⌄
JPG (JPEG) uses lossy compression and is best for photographs where small file size matters. PNG is lossless and supports transparency, so it's ideal for logos, icons, and screenshots with sharp edges. WebP is a modern format from Google that delivers PNG-quality transparency at JPG-like file sizes — usually the best choice for the web when you want fast-loading pages.
How do I reduce the file size of an image?⌄
Convert it to JPG or WebP and lower the quality slider. WebP at 75–85% quality typically cuts file size by 25–35% compared to JPG at the same visual quality, with no visible loss for most photos.
Can I convert multiple images at once?⌄
Yes. You can drop several files in together and convert them in one batch, then download each result. This is handy when you're preparing a folder of images for a website or a blog post.
Does converting lose image quality?⌄
Converting to a lossless format like PNG keeps 100% of the quality. Converting to JPG or WebP is lossy, but at 80%+ quality the difference is invisible to the human eye while saving a lot of file size. You control the trade-off with the quality slider.